The LOVE IT! Phoenix Public Art Campaign creates awareness, pride and appreciation for public art assets in the City of Phoenix.
The campaign spotlights how Phoenix public art:
- Bolsters economic development by generating a more beautiful city, where companies are able to attract and retain employees who want to live, work and play.
- Enhances civic pride in neighborhoods.
- Creates a more interesting, culturally diverse community where appreciation for arts and culture is abundant.
- Promotes healthy communities and outdoor exercise via the beautification of walking paths and public park amenities.
- Provides a welcoming environment for enjoyment of the outdoors.
- Fosters engagement with neighborhood public art assets.
- Reminds citizens that art is a city value and a tremendous necessity that helps to propel resident pride forward.
- Prevents city/real estate decay and abandonment of common citizen areas.
- Protects our city from urban deterioration.